How to Optimize Images in WordPress For Free (In 2 Minutes)

In this post, I’ll show you how to optimize images in WordPress without losing quality.

This will be done using two free plugins, that you’ll set up once, and they take care of everything on autopilot.

Here’s how to do it.

Compress Images with reSmush.it

This plugin will compress your images for smaller file sizes.

First, grab reSmush.it from here.

Or go to your Dashboard -> click Plugins -> click Add New -> search for “smush” -> Install -> Activate.

Once you installed it, go to Media -> click reSmush.it.

Next, adjust the image quality if you want (the default settings are just fine, no need to touch it).

And make sure “Optimize on upload” is ticked.

This means every picture you upload will be automatically compressed.

Keep in mind that this will slow down your upload process a little bit.

You can also check the “Enable statistics” box if you’d like to know how much this plugin has saved you.

Lastly, hit the “Optimize all pictures” and wait till it’s completed.

Convert Your Images to WebP

WebP is an image format developed by Google.

It’s great in quality yet small in file size.

And there’s a plugin to convert your images on autopilot for free.

First, grab WebP Converter for Media from here.

Or go to your Dashboard -> click Plugins -> click Add New -> search for “webp” -> Install -> Activate.

Next, you’ll get a notification to Convert your images.

Click that, and it will take you to the plugins page.

(Alternatively, you can find it under Settings -> WebP Converter.)

Now depending on your server’s configuration, there are two options to choose from.

Pretty simple to find which one is right for you.

  • Use the first one
  • If you see an error message, use the second one

The remaining settings you can leave as is.

I like to crank up the Image Quality to 90%, but it’s not mandatory.

Lastly, scroll down and hit “Regenerate all”.

(Later on, you’ll see the “Force convert all images again” option too. Make sure to tick this when you want to manually convert images again.)

Similarly to reSmush.it, this plugin will convert your images automatically in the future.

Conclusion

That’s all.

Your images from now on will be converted and compressed on autopilot.

And all it took is just 2-3 minutes of set-up.

Let me know in the comments if this helped you and also if you came across any difficulties, so I can explain the process better.

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